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Elevate - Virgin America's Loyalty Program
“Elevate” is a program offered by Virgin America Inc. for Virgin America guests. For purposes of these Terms and Conditions of membership, the terms “Virgin America,” “we,” “us,” and “our” refer to Virgin America Inc., a Delaware corporation, and, if applicable, its subsidiaries and affiliates. The terms “you” and “your” apply to you as a member of the Elevate program. Please read these Terms & Conditions carefully since they apply each time you earn Elevate points, redeem rewards or enjoy benefits or services as an Elevate member.
Membership Earning Points Rewards Overall Program Terms Partners
 
  • Elevate membership is for individual travelers only.
  • As an Elevate member, you must provide your name as it appears on documents you would show to airport security, and your postal address and email address. You are responsible for providing Virgin America any changes to your name and your postal or email address. We will attempt to advise active members of matters related to Elevate using the information in your profile, but will have no liability for any failure to do so, or for any form of correspondence lost, misdirected, delayed, designated as spam or otherwise undeliverable.
  • Your membership account will be activated by flying a Virgin America flight where you earn points, or by any other method authorized by Elevate for earning points. If you do not activate your account within 18 months after enrollment, your account may be considered inactive. Once activated, your account may become inactive if you fail to earn or redeem any points during a period of 18 consecutive months. When your account is inactive, you may not receive notification of program changes or other postal or electronic mailings about Elevate.
  • The Elevate terms published in the Elevate section of our website will be the applicable terms and conditions for the Elevate program.
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  • Points will be awarded based on the published base fare paid on your own individual eligible fares and other specified activities. Airport facility charges, customer and immigration fees, security fees, and other fees and taxes are not eligible to earn points. The specific number of points that will be awarded for eligible flights, purchases and activities will be available on the Virgin America website. The definition of eligible activities and transactions, as well as the amount of points accrued for each may change over time.
  • Only you as the person named on your Elevate account and as the one who flies will earn Elevate points for your account. You will not earn points for travel by other Virgin America guests or Elevate members, including travel where you paid for the guest or other member. You may not transfer points from your account to another member’s account.
  • Points will not be credited for cancellations, refunds, unused bookings, or fraudulent bookings. Points can only be accrued one time for one seat per flight per member, regardless of the number of seats purchased. Points for air travel on Virgin America will be accrued only on published fares for regularly scheduled service.
  • Some travel is not eligible for earning points. This includes but is not limited to the following: free reward travel, other free ticket promotions, and non-revenue travel. Published fares do not include tickets you purchased as part of a package or from certain sources that resell our tickets. We reserve the right to determine which travel is eligible for points and to make modifications at any time.
  • You are responsible for providing your Elevate membership number in order to earn points for eligible activities. You are responsible for ensuring that points or bonuses are properly credited. You may report missing points by going online, signing in to your account, and entering your passenger record number or the flight number plus the date and time of your flight. We must receive any claim for missing points within 12 months after the points were earned.
  • From time to time, Virgin America may offer opportunities to earn points for bonuses, promotional incentives, or other purchase opportunities. Such offers may be temporary in nature. We reserve the right to modify or eliminate such offers at any time. The offers are void where prohibited by law.
  • Elevate points, benefits and other services have no cash value and cannot be considered the property of the member. Points cannot be redeemed for cash.
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Virgin America offers reward travel in exchange for points earned. The following rules apply for reward travel:
  • The points required to redeem an Elevate travel reward on Virgin America will be publicly available on a seat-and-flight-specific basis through the flight booking process. The number of points required may change at any time until the reward booking is confirmed and points applied as payment for the reward. Any change to your reward booking may result in a change in the number of points required and may also have associated fees. If you cancel or do not board your reward flight, additional fees may apply.
  • The number of points in your account must be sufficient for the particular reward requested at the time of processing your redemption request. Free travel rewards will not earn points. You may not pool or combine your points with those of other members to redeem a reward.
  • You may designate your reward for your own use or for the use of any other individual subject to rules against the sale, barter or purchase of Elevate rewards.
  • Members are responsible for all passenger facility charges, security fees, customer fees, taxes, and any other fees applicable to the reward travel, including excess baggage fees, cancellation fees, change fees, other service charges, and on-board purchases.
  • The rewards, services and benefits offered in Elevate may be withdrawn or modified at any time. In accumulating points or certificates, you may not rely upon the continued availability of any reward, reward level, benefit or service.
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  • Virgin America reserves the right to terminate Elevate without notice, so that, regardless of how much you participate in Elevate, your right to accumulate points and benefits and claim rewards or services can be terminated at such time as Virgin America specifies.
  • Participation as an Elevate member is subject to any terms and conditions, rules, policies and procedures that Virgin America may at its discretion change at any time without notice.
  • Virgin America also reserves the right to make changes in the Elevate terms & Conditions, accrual rates, reward structure, or levels of points required for any or all rewards, in whole or in part, at any time, such as raising or lowering points levels, revising the procedures and rules for points accrual, reward redemption, or limiting the period for which accrued points are valid. Any changes can be made without advance notice. Virgin America may make these changes even though such changes may affect the member’s ability to use points already accumulated.
  • Your right to transfer or assign points, benefits, services, or rewards earned or granted under Elevate is strictly limited. The sale of points, rewards, benefits, or services is prohibited and may result in the confiscation or cancellation of your points, rewards, benefits, or services as well as suspension or termination of your Elevate membership. Any person attempting to use such tickets will not be permitted to travel unless they purchase a ticket at the applicable fare.
  • Any failure to follow Elevate terms, any abuse of Elevate privileges, any conduct detrimental to the interest of Virgin America or other guests, or any misrepresentation of any information furnished to Virgin America or its partners may result in the suspension or termination of Elevate membership, the cancellation of accrued points, rewards, benefits, and/or services.
  • Virgin America reserves the right to audit any or all Elevate accounts at any time for compliance with Elevate terms.
  • Elevate points, rewards, benefits, and services are subject to applicable government regulations and are void where prohibited by law.
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In the future, Virgin America plans to include partners in the Elevate program. When such partnerships are finalized, the following rules will apply.
  • Elevate partners may be airlines, credit cards, rental car companies, hotels, or other entities who offer benefits or services in Elevate or who permit the accrual and/or redemption of Elevate points to members who use their benefits or services. Partners are independent entities and Virgin America is not responsible for the nature or quality of products or services provided by Elevate partners.
  • Activity with an Elevate partner which qualifies for Elevate points or the number of points required for rewards with various Elevate partners are as set out on the Elevate portion of the Virgin America website and may be limited, withdrawn, modified, or cancelled at any time. Partner rewards may be subject to more or different restrictions and limitations from Elevate rewards valid on Virgin America.
  • Elevate partner affiliations are subject to change at any time.
  • You accept that there may be some delay between eligible transactions with Elevate partners and the posting of points in your Elevate account.
  • If you are also a member of any other program such as an airline, car rental or hotel loyalty program, then you may only designate and earn credit in one program for any particular purchase or transaction unless specifically permitted by Virgin America or the partner in their terms. You need to specify which program shall be credited prior to the activity that can earn program credit such as the departure of a flight. Elevate points cannot be transferred to or replaced by credits in another program.
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