San Francisco – August 12, 2013 – Virgin America today reported its preliminary operational results for July and July year-to-date. Virgin America’s July 2013 traffic (revenue passenger miles) rose 4.7 percent on a 0.3 percent increase in capacity (available seat miles) compared with July 2012.

Load factor for July was 82.5 percent, up 3.5 points from July 2012, and the number of onboard passengers rose 5.4 percent compared with the same month last year.

Virgin America estimates July 2013 passenger revenue per available seat mile (PRASM) to have increased by between 6.5 and 7.5 percent, compared with July 2012.

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About Virgin America: Headquartered in California, Virgin America, which celebrated its sixth year of operations this month, offers guests attractive fares and a host of innovative features aimed at reinventing air travel and swept the industry awards. Most recently, Virgin America was named “Best Domestic Airline” in Travel + Leisure’s 2013 ‘World’s Best’ Awards,’ an award the carrier has won every year since 2008. In May, Virgin America was voted “Best Airline” by Consumer Reports Magazine. In April, Virgin America topped the 2012 Airline Quality Rating, a joint research project conducted annually by faculty at Wichita State University and Purdue University that analyzes airline data as reported by the DOT. Virgin America was named “Best Domestic Airline” in the Condé Nast Traveler 2008, 2009, 2010, 2011 and 2012 ‘Readers’ Choice’ Awards. The airline’s base of operations is San Francisco International Airport (SFO)’s sleek and sustainable Terminal 2. Virgin America offers Gogo™ WiFi on every flight and hosts the largest in-flight entertainment library in the North American skies via the touch-screen Red™ platform, and provides power outlets near every seat. Since its launch in 2007, Virgin America has created 2,600 new jobs and now flies to San Francisco, Los Angeles, New York, Newark, Washington D.C. (IAD and DCA), Las Vegas, San Diego, Seattle, Boston, Fort Lauderdale, Orlando, Dallas-Fort Worth, Los Cabos, Cancun, Chicago, Puerto Vallarta, Palm Springs (seasonal), Philadelphia, Portland, San Jose, Austin and Anchorage (seasonal). For more:

For high-resolution photos of Virgin America’s interior cabin amenities and exterior: Here

Broadcast quality video b-roll can also be downloaded here.

Media Contact:
Jennifer Thomas 650-274-7329 or
Madhu Unnikrishnan 650-645-5699 or

EDITORS NOTE: Virgin America is a U.S.-controlled and operated airline and is an entirely separate company from Virgin Atlantic. Sir Richard Branson’s Virgin Group is a minority share investor in Virgin America.